Gokid Privacy and Data Use Policy

GoKid Privacy & Data Use Policy

Last Updated: Dec 28, 2023

The terms of this privacy & data use policy (“Policy”) are legally binding. If you use our services (as defined below), you agree to be bound by all of the terms and conditions of this policy.

GoKid Corporation (“GoKid,” “we,” or “us”) respects the privacy of its users and has developed this Policy to demonstrate its commitment to protecting your privacy. This Policy is intended to transparently disclose to you how we may collect, use, and share your information. This Policy applies to you, as an individual or entity, when you use any of GoKid’s services, whether using our website (www.GoKid.mobi), our mobile applications, or any other web-based or mobile service or any offering through any of our websites (collectively, our “Services”).

Please read the Privacy Policy carefully to understand our practices regarding your data and how we will treat it. Please pay particular attention to the sections entitled “International Transfer” and “Your Rights.”

1. Definitions

1.1. Who we are. For applicable data protection legislation, the data controller of your data is GoKid Corporation at 66 North Ave, Westport, CT 06880. Our data protection officer may be contacted by emailing contact@gokid.mobi.

1.2. What Is Personal Data? We collect information about you in a range of forms, including personal data. As used in this Policy, “personal data” is defined in the European General Data Protection Regulation of 2018 (“GDPR”), and includes any information which, either alone or in combination with other information we hold about you, identifies you, including, for example, your name, postal address, email address, and telephone number.

1.3. Why Do We Need Your Data? We need certain personal data to deliver the Services to you.

1.4. Your Consent. By registering with GoKid or submitting personal data through our Services, you expressly consent to the collection, use, and disclosure of your data by this Policy. We will process your data by applicable data protection and privacy laws. When you register with us, you are required to consent to our Policy. This consent provides us with a legal basis under applicable law to process your data. You maintain the right to withdraw such consent at any time.

Information we receive about you

2. Type of Information 

2. 1. In General. We receive several different types of information from you when you use our Services, some of which are personally identifying, and some of which are not. The information received through our  Services may be sent to or stored on servers located in the United States and other countries around the world.

2.2. Information you provide or a school or school district provides on your behalf. We may collect and store any personal information you provide through the Services or that is provided to us in some other manner about your use of the Services. This includes identifying information, such as your and your family members’ (if applicable) full names, mailing addresses, email addresses, images, and telephone numbers. We also may request information about your interests and activities, your gender, your location, and other demographic or profile information. The images collected by our services may be used for profile pictures. We do not share or sell collected images to third parties. We take the security of collected images seriously and implement industry-standard measures to protect against unauthorized access, disclosure, alteration, or destruction.

2.3. Information from other sources. We may also periodically obtain both personal and non-personal information about you from other users (when they invite you to an event or to join a carpool through our Services), our business partners, contractors, and other third parties (including schools and school districts) and may add it to our account information or other information we have collected about you. Examples of information that we may receive include but are not limited to name, contact information, updated pick up and drop off or address information, purchase history (for premium features), and additional demographic information such as the grades of your children.

2.4.Information is collected automatically. We automatically receive information from the browser of the computer or device from which you visit or use our Services. This information may include (without limitation) your IP address, your browser type, and language, access times, the content of any undeleted cookies that your browser previously accepted from us (see “Cookies” below), and the referring website address.

2.5. Cookies and Similar Technologies. Like many online services, we use cookies to collect information. “Cookies” are small pieces of information that a website sends to your computer’s hard drive while you are viewing the website. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience of our Services. We use two broad categories of cookies:

(1) first-party cookies, served directly by us to your computer or mobile device, which are used only by us to recognize your computer or mobile device when it revisits our Services; and

(2) third-party cookies, which are served by service providers on our Services, and can be used by such service providers to recognize your computer or mobile device when it visits other websites. Our Service uses the following types of cookies for the purposes set out below:

2.6. You can typically remove or reject cookies via your browser settings. To do this, follow the instructions provided by your browser (usually located within the “settings,” “help” “tools” or “edit” facility). Many browsers are set to accept cookies until you change your settings. For further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org and www.youronlinechoices.com.uk.

If you do not accept our cookies, you may experience some inconvenience in your use of our Services. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Services.

2.7. Analytics. We may use third-party analytics providers (like Google Analytics and Mixpanel) to help analyze how users use the Services. These analytics providers use cookies and other technologies to collect information such as how often users use the Services, what pages they visit, and what other sites they use before coming to the Site. We use the information we get from these providers only to improve the Services. They collect the IP address assigned to you on the date you visit the Site or use the App, rather than your name or other personally identifying information. We do not combine the information generated through the use of such analytics with your data. Although such services may set persistent cookies on the computer to identify you as a unique user the next time you visit the Site, the cookie is
designed to be used only by the service provider.

2.8. Mobile Devices. We may receive information from your mobile devices when you visit our Services, such as geographic or geolocation information. If you choose to turn off identifiers such as locational tracking on your mobile device, please note that you may not be able to use some of the interactive features offered through our Services.

How we use the information we collect

3. Data and Information Use 

3.1. We may use the information that we collect about you to:
● to facilitate the creation of your account with GoKid
● to provide you with the Services;
● deliver invitations and/or reminders that you have requested;
● share information you have voluntarily provided about yourself with  other guests who have been invited to the same events;
● manage your account and provide you with customer support;
● to improve our products and Services;
● communicate with you about products or services that may be of interest to you;
● verify your eligibility and deliver prizes in connection with contests and sweepstakes;
● enforce our Terms of Service;
● manage our business; and
● perform functions as otherwise described to you at the time of collection.

3.2. Financial information. When you purchase Premium Services from GoKid, we will collect all information necessary to complete the transaction, including your name, credit card information, and billing information. GoKid does not retain any credit card information from our users and all payments for Premium Services are processed via either Apple (if purchased through your mobile app) or Stripe (if purchased through GoKid.mobi.) Apple’s privacy policy may be found at: https://www.apple.com/legal/privacy/en-ww/, and Stripe’s privacy policy may be found at: https://stripe.com/us/privacy.

With whom we share information

4. Information Sharing 

We want you to understand when and with whom we may share personal or other information you have provided to us or that we have collected about you or your activities on our Service. We may share information with:

4.1. Other Users. Users and/or guests invited to the same events as you may be able to view the personal information that you provide on your profile page and carpool invitations. Users and/or guests invited to the same events as you or included in the same communications as you will also be able to see the content of any messages you post or send related to the event.

4.2. Authorized service providers. We may share your personal and non-personal information with our authorized service providers who perform certain services on our behalf. These services may include but are not limited to, sending SMS or email reminders, processing credit card payments, providing customer service and marketing assistance, performing business and sales analysis, supporting the functionality and data and technology infrastructure of our Services, and supporting contests, sweepstakes, surveys and other features offered through our Services. These service providers may have access to personal information needed to perform their functions but are not permitted to share or use such information for any other purposes.

4.5. Anonymized Data. We may create anonymous data records from the personal data we collect by excluding information (such as your name or email address) that makes the data personally identifiable to you. We use and analyze this anonymous data to help us better understand how our Services are being used. By identifying patterns and trends in usage, we can improve our Services. We reserve the right to use anonymous data for any purpose and to disclose anonymous data to third parties at our sole discretion.

Other Situations. We also may disclose your information:

 

4.6. In response to a subpoena or similar investigative demand, a court order, or a request for cooperation from law enforcement or other government agency; to establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law. In such cases, we may raise or waive any legal objection or right available to us.

4.8. When we believe disclosure is appropriate in connection with efforts to investigate, prevent, or take other action regarding illegal activity, suspected fraud, or other wrongdoing; to protect and defend the rights, property, or safety of our company, our users, our employees, or others; to comply with applicable law or cooperate with law enforcement; or to enforce our Services terms and conditions or other agreements or policies. In connection with a corporate transaction, such as the sale of our business, a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy. We do not share your personal information with others except as indicated herein or when we inform you and allow you to opt out of having your personal information shared. Any third parties to whom we may disclose personal information may have privacy policies that describe how they use and disclose personal information. Those policies will govern the use, handling, and disclosure of your personal information once we have shared it with those third parties as described in this Policy.

Third-party websites

 

5. Third Party Websites

Through our Services, you will be allowed to access other third-party websites that do not operate under this Policy. For example, if you choose to integrate your account with one of our partners,  you may be taken to a website that we do not control. These third-party websites may independently solicit and collect information, including personal information, from you and, in some instances, provide us with information about your activities on those websites. GoKid is not responsible for the practices of these third parties, and we recommend that you consult the privacy statements of all third-party websites you visit to review how they use information collected from you.

How you can access your information

 

If you have an account on our Services, you can review and update your personal information by logging into your account on the Services and visiting your profile page. If you have an online account with us, you also may choose to close your account at any time by visiting your profile and selecting “delete account” or by emailing us at support@GoKid.mobi. After you close your account, you will
not be able to sign in to our Services or access any of your personal information. However, you can open a new account at any time. Please note that if you close your account, we may still retain, use and disclose
anonymized information associated with your account, as well as copies of previous communication that we had with you.

Your Rights

6. Your Rights 

You can choose not to provide us with certain information, but that may result in you being unable to use certain features of our Services because such information may be required for you to register as a member and to set up and manage your carpools upgrade to premium services; participate in a contest, promotion, reward program, survey, or sweepstakes; ask a question; or initiate other transactions through our Services.
If you wish to exercise any of the following rights, please contact us using the details below. In your request, please make clear: (i) what personal data is concerned; and (ii) which of the rights you would like to enforce. For your protection, we may only implement requests concerning the personal data associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable and in any event, within one month of your request. Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began before requesting such change or deletion.

6. 1. Opt-out. You may contact us anytime to opt out of: (i) direct marketing communications; (ii) automated decision-making and/or profiling; (iii) our collection of sensitive personal data; (iv) any new processing of your data that we may carry out beyond the original purpose; or (v) the transfer of your data outside the EEA. Please note that your use of some of the Services may be ineffective upon opt-out. Despite your indicated e-mail preferences, we may send you service-related communications, including notices of any updates to our Terms of Use or Privacy Policy.

6.2. Access. You may access the information we hold about you at any time via your GoKid account, where applicable, or by contacting us directly.

6.3. Amend. You can also contact us to update or correct any inaccuracies in your data.

6.4. Move. Your data is portable – i.e. you have the flexibility to move your data to other service providers as you wish.

6.5. Erase and forget. In certain situations, for example, when the information we hold about you is no longer relevant or is incorrect, you can request that we erase your data.

How we protect your personal information

7. Data Protection Measures 

7.1. We take reasonable and appropriate security measures (including physical, electronic, and procedural measures) intended to help safeguard your personal information from unauthorized access and disclosure.  For example, only authorized employees, contractors, and service providers are permitted to access personal information, and they may do so only for permitted business functions.
We want you to feel confident using our Services to transact business. However, no system can be completely secure. Therefore, although we take steps to secure your information, we do not promise, and you should not expect, that your personal information, searches, or other information will always remain secure.

Children’s Privacy

 

7.2. The Company complies with the Children’s Online Privacy Protection Act of 1998 (COPPA). Our Software Services are directed for the use of adults (setting up and managing the carpools) and the software is not intended for children – other than them being able to log into the app to see who is driving. Accordingly, we do not knowingly require personal information from children other than the name and parent that they are associated with, and, in the case of our school carpool program, their grades. We are not communicating with children but with their parents. 

International Transfer

7.3. If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. The data protection and other laws of the United States and other countries might not be as comprehensive as those in your country. By using our Services, you understand and consent to the transfer of your information to our facilities outside of your country.

No Rights of Third Parties

7.4. This Policy does not create rights enforceable by third parties or require disclosure of any personal information relating to users of the Services.

Changes to this Policy

7.5. GoKid reserves the right to amend this Policy at its sole discretion and any modifications shall be effective immediately upon posting. We will notify you about material changes in the way we treat personal data by sending an email message to the email address you most recently provided to us or by prominently posting a notice of the new Policy on the Services with the “Last Updated” legend at the top of this page. By continuing to use the Services following such changes, you will be deemed to have agreed to such changes. If you do not agree with the terms of this Policy or any changes thereto, you may discontinue using the Services.

If you have questions about GoKid’s security practices, please email us at support@gokid.mobi.