Press Page

General Company Information

  • Headquarters: New York City and Detroit
  • Funding: VC backed
  • Investors: Fontinalis Partners, Jaguar Land Rover’s InMotion Ventures and Techstars
  • Description: GoKid provides a complete, easy-to-use mobility solution for schools, teams and families to connect and drive together.
  • Additional facts:
    • Alumni of Techstars Mobility Detroit class of 2016 (chosen out of 500 applicants)
    • Beta launch in the App Store in April 2016; complete re-launch and launch of mobile web app in July 2017
    • Now used in 25 countries, 650 cities, and over 55,000 carpool rides have been scheduled through the mobile and web apps.
    • GoKid Connect had its first paid pilot with a school in California for the 2017 back-to-school season.
    • Awards: Semi-finalist at PITCH at Web Summit, 2017; chosen as a Top Ten Automotive Startup at the LA Autoshow, 2017; finalist in the 2016 NextEnergy Challenge; second place winner in the national Mobiley awards, 2016; finalist in the Moovel challenge, 2016; semifinalist in the 2017 GoDetroit Challenge.

Product Suite & Differentiators

  • GoKid App: An easy-to-use carpool solution for parents, teams, camps, etc.
    • Available on iOS and has a compatible mobile-friendly web app.
  • GoKid Connect: A complete mobility solution for schools of any size
    • Available through a secure website
    • Current partners: Crystal Springs Upland School
  • Platform differentiators:
    • Functionality: Includes unique features such as schedule setting, selection of drivers, filtering carpools by name, child, and driver, being able to easily edit all aspects of the carpool, notifications, GPS, route mapping.
    • Cost: The basic GoKid app is free. GoKid offers optional paid premium features for a monthly or yearly subscription. Paid driving services can cost up to $16 per ride or require a monthly subscription which is not affordable for regular child transportation.
    • Invitation-based System: No hired drivers. Parents only invite other families they know and trust – strangers do not have access to family carpool information.

Industry Statistics

  • It’s projected the global connected vehicles market will be worth $181 billion by 2020
  • More than 53,000 schools are with limited or no bus systems in the United States
  • More than 32 million children are being driven to school daily by their parents, causing approximately one-third of all morning traffic and emissions and 80 billion hours of lost time for these parents


GoKid pitching at Techstars Mobility demo day 2016

Our inspiration and goals in working with InMotion